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RADKA MALIK - ACCOUNT MANAGER/MODERATOR

Before starting studies in Social and Cultural Anthropology in the University of West Bohemia in Plzeň, Radka obtained valuable working experience in Great Britain. During her two year long stay she significantly contributed to a successful expansion of an international telecommunication company Vanco Euronet on the Czech market.

Before starting studies in Social and Cultural Anthropology in the University of West Bohemia in Plzeň, Radka obtained valuable working experience in Great Britain. During her two year long stay she significantly contributed to a successful expansion of an international telecommunication company Vanco Euronet on the Czech market. However, she has always been inclined to psychology so then she worked in a British psychiatric clinic ‘NHS National Trust’ and she kept on her interest in human consciousness, sub-consciousness (even unconsciousness :-) also after her return back to the Czech Republic. The stay abroad helped Radka to improve her language skills which resulted in passing the CAE exam (Cambridge Advanced English) at British Council Prague.Radka has been working in Market Research since 2000. She has experience with international companies (Milward Brown, Synovate) as well as with local subjects (Factum Invenio) and she tried all the parts of market research and project management. Originally she was more focused on quantitative methods (concept tests, product tests, in-hall) but gradually she has become more oriented to qualitative methods, moderating and analysis. She is a favorite moderator of many clients. She has worked in CONFESS Research as Account Manager Jr. since 2010. Her most frequent research tasks include communication testing, U&A, identification and exploration of ‘consumer insight’, and researching some special target groups in B2C and B2B (experts, ethnic groups etc.)  Apart from her experience in FMCG and services, she has had many years of experience with projects for pharmaceutical companies and non-government organizations. In her leisure time, Radka likes discovering foreign countries and cultures, especially in Asia. She is also interested in natural medicine and massage.

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