Cookie Policy
This page provides comprehensive information about how we use cookies on our website to enhance your browsing experience, improve website performance, and deliver personalized content. Cookies are small text files that are stored on your device when you visit our site. They help us understand how visitors interact with our website, allowing us to offer a smoother and more efficient user experience. In the table below, you will find detailed information about each type of cookie we use, their purpose, and how long they remain on your device. We are committed to respecting your privacy and providing transparency about the data we collect through cookies. For more information on how we handle your personal data, please see our Privacy Policy.
Essential
Essential cookies enable basic functions and are necessary for the proper function of the website.
| Name | Description | Duration |
|---|---|---|
| wpconsent_preferences | This cookie is used to store the user's cookie consent preferences. | 60 days |
Polylang
Polylang is a WordPress plugin that allows the creation and management of multilingual website content.
| Name | Description | Duration |
|---|---|---|
| pll_language | This cookie is set by the Polylang plugin and is used to remember the website language version chosen by the visitor, so that the page is displayed in the same language on subsequent visits. | 12 months |
| pll_language | Saves the chosen language. | 1 year |
Statistics
Statistics cookies collect information anonymously. This information helps us understand how visitors use our website.
Google Analytics
Google Analytics is a powerful tool that tracks and analyzes website traffic for informed marketing decisions.
Learn more| Name | Description | Duration |
|---|---|---|
| _gid | This cookie is set by Google Analytics. It stores and updates a unique value for each page visited and is used to distinguish individual website visitors for statistics and traffic analysis purposes. | 1 day |
| _ga_HCQP7Q9LQ2 | Used by Google Analytics 4 to distinguish users and measure sessions on the website. | 2 years |
| _ga_5TFS8M5TTY | Used by Google Analytics 4 to distinguish users and measure sessions on the website. | 2 years |
| _ga | The _ga cookie is the main identification cookie of Google Analytics, used to recognize and distinguish individual users and their sessions on the website. | 2 years |
| __utmz | Contains information about the traffic source or campaign that directed user to the website. The cookie is set when the GA.js javascript is loaded and updated when data is sent to the Google Anaytics server | 6 months after last activity |
| __utmv | Contains custom information set by the web developer via the _setCustomVar method in Google Analytics. This cookie is updated every time new data is sent to the Google Analytics server. | 2 years after last activity |
| __utmx | Used to determine whether a user is included in an A / B or Multivariate test. | 18 months |
| _ga | ID used to identify users | 2 years |
| _gali | Used by Google Analytics to determine which links on a page are being clicked | 30 seconds |
| _ga_ | ID used to identify users | 2 years |
| _gid | ID used to identify users for 24 hours after last activity | 24 hours |
| _gat | Used to monitor number of Google Analytics server requests when using Google Tag Manager | 1 minute |
| _gac_ | Contains information related to marketing campaigns of the user. These are shared with Google AdWords / Google Ads when the Google Ads and Google Analytics accounts are linked together. | 90 days |
| __utma | ID used to identify users and sessions | 2 years after last activity |
| __utmt | Used to monitor number of Google Analytics server requests | 10 minutes |
| __utmb | Used to distinguish new sessions and visits. This cookie is set when the GA.js javascript library is loaded and there is no existing __utmb cookie. The cookie is updated every time data is sent to the Google Analytics server. | 30 minutes after last activity |
| __utmc | Used only with older versions of Urchin in Google Analytics, not with GA.js. It was used to distinguish new sessions and visits at the end of a session. | End of session (browser) |
Marketing
Marketing cookies are used to follow visitors to websites. The intention is to show ads that are relevant and engaging to the individual user.
Facebook Pixel
Facebook Pixel is a web analytics service that tracks and reports website traffic.
Learn more| Name | Description | Duration |
|---|---|---|
| _fbp | An advertising cookie (first-party cookie) created on your website by Meta Pixel (formerly Facebook Pixel). It is used to track users across different websites for the purpose of measuring and targeting advertising on Facebook and Instagram. | 3 months |
| _fbc | Used to track the recency of a user's last visit to the website. | 12 months |
| _fbp | Used to track the user across multiple sessions. | 3 months |
| fr | Used to track the user across multiple sessions. | 3 months |
Google Ads
Google Ads is used to measure conversions from advertising campaigns and to link ad clicks with behavior on the website.
Learn more| Name | Description | Duration |
|---|---|---|
| _gcl_au | Set by Google Ads (Conversion Linker). Links ad clicks with conversions on the website to measure the effectiveness of advertising campaigns. | 3 months |
| _gcl_au | Set by Google Ads (Conversion Linker). Links ad clicks with conversions on the website to measure the effectiveness of advertising campaigns. | 3 months |
Leady
Leady is a marketing tool that identifies companies visiting the website based on their IP address and turns anonymous visitors into business contacts (B2B leads) for targeted marketing and sales purposes.
Learn more| Name | Description | Duration |
|---|---|---|
| leady_session_id | This cookie is set by the Leady service and is used to identify a website visitor's session while browsing pages, so that visitor behavior can be assigned to that session for the purpose of tracking and generating business contacts (B2B leads). | Session |
LinkedIn Insight
LinkedIn Insight is a web analytics service that tracks and reports website traffic.
Learn more| Name | Description | Duration |
|---|---|---|
| liap | Used to authenticate LinkedIn members. | 90 days |
| li_oatml | Used to identify LinkedIn members for advertising and analytics purposes. | 30 days |
| li_sugr | Used for probabilistic matching of user identity. | 90 days |
| li_fat_id | Used as an indirect member identifier for conversion tracking. | 30 days |
| lang | Used to store language preferences. | Session |
| lidc | Used for routing and session management. | 24 hours |
